Pre-planning and feasibility for Kent sites

Two similar plots in Kent can carry entirely different prospects, one inside Green Belt or the Kent Downs setting, the other allocated for growth, and the difference is worth exactly what someone pays before finding out. Our pre-planning and feasibility service establishes it first: constraints mapped, from heritage and landscape designations to access and flood risk; policy read district by district, because each Kent authority decides under its own local plan; capacity tested with sketch layouts rather than assumed from area; and viability checked so the scheme that fits the policy also fits the numbers. Where the district's position needs testing, pre-application advice is sought, typically returning within four to eight weeks. Studies serve purchases, funding decisions and early design steers at depths from a rapid capacity view to a full appraisal, each scoped and priced in writing before work starts.

Where Pre-Planning & Feasibility sits in the RIBA process

0. Strategic Definition

1. Preparation & Briefing

2. Concept Design

7. Use

3. Spatial Coordination

6. Handover

5. Manufacturing & Construction

4. Technical Design

0. Strategic Definition

This is the "should we build?" moment. The team clarifies goals, budget, risks and constraints, explores options (including non-build solutions), and forms the business case. The outcome is a confirmed set of client requirements and a go/no-go decision.

1. Preparation & Briefing

All the groundwork happens here: site information, surveys, statutory context and stakeholder needs are gathered, and the Project Brief and outline programme are agreed. Procurement and planning strategies are sketched so everyone knows the road ahead.

Look at the whole process

How is a Kent site study commissioned?

With very little friction. Clients send the site address and the question being asked, through the contact form or to info@aecarchitecture.co.uk, and AEC frames the study around the decision it must support: buy or walk away, one use or another, apply now or strengthen the case first. A short conversation agrees the depth, from rapid capacity view to full appraisal with viability testing and pre-application advice, and the fee is fixed in writing before work begins. The study proceeds through desk research, a site visit and sketch testing, with findings reported plainly and the reasoning shown, then hands straight into design and planning where the client chooses to proceed.

Why do Pre-Planning & Feasibility with AEC architecture?

Planning judgement in-house

Feasibility in Kent is mostly a planning question, and the Academy Estate Consultants group keeps that judgement beside the study. Appraisals draw on specialists who read policy and authority behaviour daily, so the view given on a Maidstone, Canterbury or Dartford site reflects how its district really decides.

The county in working range

From Billericay the practice treats Kent as regular territory across the South East. Sites are walked rather than judged from a desk, and the districts are dealt with repeatedly, which sharpens exactly the judgement calls, on heritage, landscape and Green Belt, that decide what a Kent study concludes.

The county in working range

The practice's funded public work has trained it to build cases on evidence, and its studies show it: constraints documented, capacity proven through sketch testing and conclusions that hold up in front of a lender, a board or a district planning officer. A Kent study is written to be relied on.

How do Kent's constraints shape a study?

They are usually the study's whole subject. Green Belt policy limits what can even be proposed on much of the county's open land, and the test of openness is read early rather than argued late. The Kent Downs setting governs scale and prominence, conservation areas and listed buildings shape what heritage-adjacent sites can carry, and coastal and flood policies bind land in the north and east. Each district weighs these under its own local plan, so the study reads the deciding authority specifically, with recent decisions on comparable sites as evidence. On larger holdings, structure and phasing enter the picture, the ground where feasibility meets masterplanning. The report names the constraints, the routes past them where routes exist, and the honest cases where they do not.

A project we have worked on

Rooks Heath

Harrow

Education
Replacement / Redevelopment
Secondary school

Funding secured for a two-storey replacement block with eight classrooms, recording studio, IT rooms and amenities. Planning approved and conditions discharged; AEC delivered day-to-day project management throughout construction.

View project

FAQs

What does a pre-planning and feasibility study include?

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Constraint mapping, district-level policy review, capacity testing through sketch layouts, an initial viability view and a recommended route. In Kent the heritage, landscape and Green Belt position usually leads the work. Depth is chosen to fit the decision, and scope and fee are fixed in writing before the study starts.

Do Kent districts differ much for feasibility?

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Considerably. Each district or borough council, Maidstone, Canterbury, Dartford and the others, decides applications under its own local plan, with different growth allocations, character policies and appetites for development. A study reads the specific deciding authority and its recent decisions, which is frequently where its most valuable findings come from.

How early should a Kent site be appraised?

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Before exchange, before promises and before design fees accumulate. In a county where Green Belt or a landscape designation can decide a site's whole prospects, the study is cheapest exactly when it is most useful. Pre-application advice, where sought, typically takes four to eight weeks and belongs in the timetable.

What does a Kent feasibility study cost?

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It depends on depth and the site's complexity, and the fee is fixed and agreed in writing before work starts. A rapid capacity view sits at the lighter end; a full appraisal with viability testing and pre-application advice costs more. Clients buy the level of certainty their decision truly requires.

Can you appraise land already under offer?

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Yes, and speed is understood in that situation. A focused study can concentrate on the questions that decide the purchase, the designations, the realistic capacity, the district's likely stance, and report in time to inform the deal. Existing material from agents or previous owners feeds the work and sharpens it.

What arrives at the end of a study?

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A written report covering constraints, capacity, planning prospects, viability and a recommended route, with reasoning shown throughout. It is built to support the decision at hand and to be read by lenders, partners or boards as well as the client. Where the project proceeds, the findings carry straight into design.

What our clients say

From schools to homeowners, we work closely with every client to deliver thoughtful, lasting architecture here’s what they’ve said about working with us.

Sarah Mitchell
Headteacher, Hollowbrook primary

AEC understood exactly what our school needed a space that was calm, practical, and inspiring for students and teachers alike. The whole process felt collaborative from day one, and the end result has had a real impact on daily school life.

James Carter
Private homeowner, Cambridge

Working with AEC was seamless. They listened carefully, challenged our thinking in the right ways, and delivered a design that just works — light, functional, and surprisingly cost-efficient. We couldn’t be happier with the result.

Ravi Patel
Director, Ashore housing development

AEC brought clarity and creativity to a complex residential scheme. Their technical knowledge and attention to detail kept the project on track and their team were genuinely great to work with.

Sarah Mitchell
Headteacher, Hollowbrook primary

AEC understood exactly what our school needed a space that was calm, practical, and inspiring for students and teachers alike. The whole process felt collaborative from day one, and the end result has had a real impact on daily school life.

James Carter
Private homeowner, Cambridge

Working with AEC was seamless. They listened carefully, challenged our thinking in the right ways, and delivered a design that just works — light, functional, and surprisingly cost-efficient. We couldn’t be happier with the result.

Ravi Patel
Director, Ashore housing development

AEC brought clarity and creativity to a complex residential scheme. Their technical knowledge and attention to detail kept the project on track and their team were genuinely great to work with.

Sarah Mitchell
Headteacher, Hollowbrook primary

AEC understood exactly what our school needed a space that was calm, practical, and inspiring for students and teachers alike. The whole process felt collaborative from day one, and the end result has had a real impact on daily school life.

James Carter
Private homeowner, Cambridge

Working with AEC was seamless. They listened carefully, challenged our thinking in the right ways, and delivered a design that just works — light, functional, and surprisingly cost-efficient. We couldn’t be happier with the result.

Ravi Patel
Director, Ashore housing development

AEC brought clarity and creativity to a complex residential scheme. Their technical knowledge and attention to detail kept the project on track and their team were genuinely great to work with.

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